Starting A Business
It’s Time for a Content Audit. No, Seriously. I can already hear the groaning-nobody reads, nobody likes to write. While we can argue these points forever and ever, it’s probably been a while since you looked at your business’ website content. If your content is stale and doesn’t resonate with your target audience, you need…
How to Get Unstuck in Your Small Business If you’re a business owner or feel responsible for a business (regardless of your actual job title), it’s not unusual to feel stuck. No, I’m not talking about the golden handcuff-kind-of-stuck where because of the cost of living, you can’t get off the work treadmill. I’m talking…
Chamber Benefit Plan Health Insurance Now Available Across Missouri With the rising cost health insurance, many small businesses in Missouri have found themselves either priced out of the market or being forced to offer plans with fewer benefits. However, an innovative health insurance model is poised to change that for thousands of small businesses across…
Breaking the Burnout Cycle for Small Business Success Business ownership is often romanticized as a thrilling combo ride of passion, innovation, and drive where one can wear a hoodie and hang out playing video games all day while money magically flows into your bank account. But anyone in business knows the idea of the effortless hustle or…
Fast-Track Trust: How to Win Customers Quickly Trust is the cornerstone of customer relationships, driving sales and fostering loyalty. Yet, building that trust swiftly, especially in a competitive landscape filled with countless options for consumers, can be hard. Establishing credibility and rapport takes time and effort. (It’s the one thing you can’t buy at Costco.) But strategic actions can accelerate trust building. By…
How To Determine What Your Business Is Worth Chase Busenbark As a business broker, I understand that most business owners looking to sell as a going concern are simply looking for a quick way to determine the fair market value of their businesses. They are not interested in calculating the terminal value, weighted average cost…
20 Reasons Why Chamber Membership Is One of the Best Business Investments Out There Have you ever attended a chamber event? If you’re not a member, you’re missing out. Before you think you don’t have the time to attend events, it’s important you know chamber life is not just mixers and ribbon cuttings. Chamber membership…
15+ Questions to Identify Your Ideal Client If you are in a client services business (especially one where your clients might return over and over), one of the best things you can do to set yourself up for success is to understand who you want to work with and who aligns with your skills and…
Should I Use AI for My Business? AI is certainly the “Belle of the Ball” these days but it’s also coming under scrutiny. It can save businesses a lot of time, but many professionals are afraid of what the adoption might mean. Is it right for you and your business? First, unless you are off…
Anatomy of a Blog Post Want a sure-fire way to get more traction on your business blog posts? Make sure each post contains these important pieces. Many small businesses are starting to realize the importance of good content. But what makes content good? Better yet, what makes for great content? While it starts with something…